Operational telemetry data, events, logs, and metrics produced by applications and infrastructure have enormous potential to help organizations maintain and improve operational efficiency and customer service. However, unlocking the value of telemetry data has become a challenge for enterprises.

Data volumes are growing exponentially, driving up observability platform costs and slowing response times. Most organizations underestimate the impact of excessive and poorly understood telemetry data. But help is on the way! Telemetry Pipelines can enhance the value and reduce the cost of handling this data.

Matt Aslett, Director of Research at Ventana Research, now part of ISG., discusses common misunderstandings in enterprise telemetry data management, shares results from a recent market assessment and provides suggestions for enterprises that want to turn what looks like data overload into a strategic asset. Matt is accompanied by April Yep, Senior Product Marketing Manager at Mezmo.